摘要
This study posits a relationship between Emotional Intelligence (EI) and Impulsive Buying Tendency (IBT). A survey of 574 adolescents found that high-EI adolescents manifested less impulsive behavior than did low-EI adolescents, and high-IBT adolescents were more likely to engage in more impulsive buying behavior than were low-IBT adolescents. Finally, possible extensions of the research to the area of adolescents' impulsive buying are suggested.
原文 | ???core.languages.en_GB??? |
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頁(從 - 到) | 551-558 |
頁數 | 8 |
期刊 | Adolescence |
卷 | 40 |
發行號 | 159 |
出版狀態 | 已出版 - 9月 2005 |