Relative importance of determinants towards users' privacy disclosure on social network sites by privacy invasion experience based on construal level theory

L. T. Huang, J. D. Leu

研究成果: 書貢獻/報告類型會議論文篇章同行評審

摘要

Even users know the privacy risks of information disclosure, many still fail to adopt protection mechanisms or decrease information disclosure behavior on social network sites (SNSs). We explain this phenomenon by considering users' rational calculus, affection, as well as perception towards platform. The awareness towards privacy leaks gradually fades out with the time passing. Accordingly, we proposed that users' self-disclosure behaviors on SNSs are a decision-making process determined by individual rational, emotional, or situational factors. Users' choices of persuasion routes depend on psychological distance of privacy invasion events based on the perspective of construal level theory. Results from analyzing collected 241 usable records show three findings. First, users' decision of privacy disclosure is based on institutional trust and cognitive absorption, rather than perceived benefits. Second, cognitive absorption influenced by perceived playfulness is critical to privacy disclosure behavior. The influence of cognitive absorption on privacy disclosure varies from the time period of personal bad experience happened. Third, the influence of trust on privacy disclosure is getting more important when users have bad experience and when users have modified privacy settings.

原文???core.languages.en_GB???
主出版物標題2020 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2020
發行者IEEE Computer Society
頁面465-469
頁數5
ISBN(電子)9781538672204
DOIs
出版狀態已出版 - 14 12月 2020
事件2020 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2020 - Virtual, Singapore, Singapore
持續時間: 14 12月 202017 12月 2020

出版系列

名字IEEE International Conference on Industrial Engineering and Engineering Management
2020-December
ISSN(列印)2157-3611
ISSN(電子)2157-362X

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???event.eventtypes.event.conference???2020 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2020
國家/地區Singapore
城市Virtual, Singapore
期間14/12/2017/12/20

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