Proximity marketing and Bluetooth beacon technology: A dynamic mechanism leading to relationship program receptiveness

Marta Yuan Chen Lin, Tessa Tien Nguyen, Edward Ying Lun Cheng, Angelina Nhat Hanh Le, Julian Ming Sung Cheng

研究成果: 雜誌貢獻期刊論文同行評審

10 引文 斯高帕斯(Scopus)

指紋

深入研究「Proximity marketing and Bluetooth beacon technology: A dynamic mechanism leading to relationship program receptiveness」主題。共同形成了獨特的指紋。

Keyphrases

Social Sciences

Economics, Econometrics and Finance

Computer Science