Mining opinion leaders in big social network

Yi Cheng Chen, Yi Hsiang Chen, Chia Hao Hsu, Hao Jun You, Jianquan Liu, Xin Huang

研究成果: 書貢獻/報告類型會議論文篇章同行評審

11 引文 斯高帕斯(Scopus)

摘要

Recently, due to the popularity of Web 2.0, considerable attention has been paid to the opinion leader discovery in social network. By identifying the opinion leaders, companies or governments can manipulate the selling or guiding public opinion, respectively. Additionally, detecting the influential comments is able to understand the source and trend of public opinion formation. However, mining opinion leaders in a huge social network is a challenge task because of the complexity of graph processing and leadership analysis. In this study, a novel algorithm, OLMiner, is proposed to efficiently find the opinion leaders from a huge social network. We propose a clustering method to solve the influence overlapping issue and significantly reduce the computation time by shrinking the size of candidate generation. The experimental results show that the proposed OLMiner can effectively discover the influential opinion leaders in different real social networks with efficiency.

原文???core.languages.en_GB???
主出版物標題Proceedings - 31st IEEE International Conference on Advanced Information Networking and Applications, AINA 2017
編輯Tomoya Enokido, Hui-Huang Hsu, Chi-Yi Lin, Makoto Takizawa, Leonard Barolli
發行者Institute of Electrical and Electronics Engineers Inc.
頁面1012-1018
頁數7
ISBN(電子)9781509060283
DOIs
出版狀態已出版 - 5 5月 2017
事件31st IEEE International Conference on Advanced Information Networking and Applications, AINA 2017 - Taipei, Taiwan
持續時間: 27 3月 201729 3月 2017

出版系列

名字Proceedings - International Conference on Advanced Information Networking and Applications, AINA
ISSN(列印)1550-445X

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???event.eventtypes.event.conference???31st IEEE International Conference on Advanced Information Networking and Applications, AINA 2017
國家/地區Taiwan
城市Taipei
期間27/03/1729/03/17

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