Identifying deceptive review comments with rumor and lie theories

Chia Hsun Lin, Ping Yu Hsu, Ming Shien Cheng, Hong Tsuen Lei, Ming Chia Hsu

研究成果: 書貢獻/報告類型會議論文篇章同行評審

4 引文 斯高帕斯(Scopus)

摘要

The survey data showed that consumers trusted online reviews growing year by year, in which deceptive reviews had much more influences on consumer decisions. Unfortunately, due to the rapid transfer and enormous influence were typical of online reviews, many organizations began to deliberately exaggerate their own products or fabricated negative comments to attack competitors in order to derive benefit. Studies had shown that, it had much more influence by online reviews were tourism and hotel industry. This study discussed the negatively truthful review and the deceptive reviews from top twenty famous hotels in Chicago, including the true reviews taking from six famous review sites and the comparison group deceptive reviews on Amazon Mechanical Turk10. On the basis of the rumors and lies theories, the method created six attributes, key words of hotel, vague words personal pronoun negative words pronouns and pleonasm. By using text mining combined classification algorithm to forecast outcome and apply to build models. In this model showed that the mathematical operations not only worked more efficiently but kept the accuracy reasonably, so it could distinguish true or deceptive reviews well.

原文???core.languages.en_GB???
主出版物標題Advances in Swarm Intelligence - 8th International Conference, ICSI 2017, Proceedings
編輯Ben Niu, Hideyuki Takagi, Yuhui Shi, Ying Tan
發行者Springer Verlag
頁面412-420
頁數9
ISBN(列印)9783319618326
DOIs
出版狀態已出版 - 2017
事件8th International Conference on Swarm Intelligence, ICSI 2017 - Fukuoka, Japan
持續時間: 27 7月 20171 8月 2017

出版系列

名字Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
10386 LNCS
ISSN(列印)0302-9743
ISSN(電子)1611-3349

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???event.eventtypes.event.conference???8th International Conference on Swarm Intelligence, ICSI 2017
國家/地區Japan
城市Fukuoka
期間27/07/171/08/17

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