Erratum to: Distortion of price discount perceptions through the left-digit effect (Marketing Letters, (2017), 28, 1, (99-112), 10.1007/s11002-015-9387-5)

Chien Huang Lin, Jyh Wen Wang

研究成果: 雜誌貢獻評論/辯論

摘要

The original version of this article unfortunately contained an error in the wording on page 4 line 9, “For example, because 4 is 33 greater than 3, and 9 is 13 greater than 8, the absolute difference between 3 and 4 is perceived to be greater than the difference between 8 and 9”. The word “absolute” should be “relative”.

原文???core.languages.en_GB???
頁(從 - 到)169
頁數1
期刊Marketing Letters
28
發行號1
DOIs
出版狀態已出版 - 1 3月 2017

指紋

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