Comparison conditions, comparison patterns and models of comparative behavior

Chien Huang Lin; Chia Ching Tsai

doi:10.2224/sbp.2007.35.6.761

Comparison conditions, comparison patterns and models of comparative behavior

Chien Huang Lin, Chia Ching Tsai

企業管理學系

研究成果: 雜誌貢獻 › 期刊論文 › 同行評審

摘要

The conditions that cause subjects to make comparisons and the comparison patterns that influence the results of comparisons were investigated. People make social or temporal-past or temporal-future comparisons when facing a condition of decision. The impact of selfesteem on the choices of comparison patterns was also investigated. Unlike past research, three comparison patterns were investigated and three comparative models that lead to selfperception and affects are proposed.

原文	???core.languages.en_GB???
頁（從 - 到）	761-776
頁數	16
期刊	Social Behavior and Personality
卷	35
發行號	6
DOIs	https://doi.org/10.2224/sbp.2007.35.6.761
出版狀態	已出版 - 2007

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10.2224/sbp.2007.35.6.761

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Comparison conditions, comparison patterns and models of comparative behavior

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