Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing: self-control as a moderator

Marta Yuan Chen Lin, Ben Roy Do, Tessa Tien Nguyen, Julian Ming Sung Cheng

Research output: Contribution to journal › Article › peer-review

7 Scopus citations

Fingerprint

Dive into the research topics of 'Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing: self-control as a moderator'. Together they form a unique fingerprint.

Business & Economics