Comparison conditions, comparison patterns and models of comparative behavior

Chien Huang Lin, Chia Ching Tsai

Research output: Contribution to journalArticlepeer-review

Abstract

The conditions that cause subjects to make comparisons and the comparison patterns that influence the results of comparisons were investigated. People make social or temporal-past or temporal-future comparisons when facing a condition of decision. The impact of selfesteem on the choices of comparison patterns was also investigated. Unlike past research, three comparison patterns were investigated and three comparative models that lead to selfperception and affects are proposed.

Original languageEnglish
Pages (from-to)761-776
Number of pages16
JournalSocial Behavior and Personality
Volume35
Issue number6
DOIs
StatePublished - 2007

Keywords

  • Comparative model
  • Comparative patterns
  • Self-esteem
  • Social comparison
  • Temporal-self comparisons

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