Endmember extraction has received considerable interest in recent years. Of particular interest is the Pixel Purity Index (PPI) because of its publicity and availability in ENVI software. There are also many variants of the PPI have been developed. Among them is an interesting endmember extraction algorithm (EEA), called vertex component analysis (VCA) developed by Dias and Nascimento who extend the PPI to a simplex-based EEA while using orthogonal subspace projection (OSP) as a projection criterion rather than simplex volume used by another well-known EEA, N-finder algorithm (N-FINDR) developed by Winter. Interestingly, this paper will show that the VCA is essentially the same algorithm, referred to as Automatic Target Generation Process (ATGP) recently developed for automatic target detection and classification by Ren and Chang except the use of the initial condition to initialize the algorithm. In order to substantiate our findings, experiments using synthetic and real images are conducted for a comparative study and analysis.